3 Most Powerful Sources of Marketing Outside of What You’re Doing Now | Angela Giles
Not only is it the most common way to get clients, but sales calls and prospecting is the usual way to find new clients for your business. You find leads; you call those leads, then try to close the deal. Sometimes, you even find yourself purchasing a service to do that for you automatically.
Sure, it gets the job done, and you do get new clients. However, it’s an expense that you can do without if you know these three excellent sources of marketing where you don’t need to spend any extra money to get new clients. First, we’ll talk about these three ways, and at the end of this post, I have a surprise for all of you so read until the end, or you’re going to miss out!
Go for recurring clients who trust your business.
Many entrepreneurs choose to go the fast lane route where you get a client, do the project, then move on to the next. You charge as much as you can to mitigate the costs of finding them in hopes that you close enough deals to make a profit.
It does work-don’t get me wrong. I’ve been doing that for ages before I tried this one method. Going for recurring business instead of having one-time clients.
Lisa does the usual strategy-spend money on ads and marketing, wait for clients to close, and charge as much as possible. Again, it’s a viable business solution, and it works for Lisa. She gets five new clients, charges them $5k…